Icebreaker Gets Tuned at Outdoor Retailer
We were in Salt Lake City, Utah in late January attending Outdoor Retailer (OR). The OR show is held twice a year so outdoor industry brands can introduce their winter and summer products. Below are a few snapshots from our booth and events.
We had a great time and were so excited by the passion of our retailers and to see how others loved the new Icebreaker Fall and Winter gear. Icebreaker also won Best Tune-Up Booth for our new construction and layout of product. Click here to read the full story.
Our Fall/Winter 2014 is a season of innovation, sustainability and respect for nature. Some highlights of our exciting new collection include:
> Next generation mid layers – warmer, stronger and lighter
> MerinoLOFT insulated jackets and hoodies with recycled merino
> Knitwear, sweaters & wovens for winter travel
> A design collaboration with snow artist Simon Beck
> Stunning new socks and accessories with comfort upgrade
Are you as excited as we are? We hope so.
Stay tuned for future updates on products from our new season…